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Raj K. De Datta offers an actionable playbook for companies looking to deliver better digital experiences to their customers. He pinpoints the power of seeker-centric philosophy--asking not simply what does someone want, but why they want it--in order to achieve transformative results.
Buchkauf
The Digital Seeker, Raj K. De Datta
- Sprache
- Erscheinungsdatum
- 2021
- Einband
- (Hardcover)
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- Titel
- The Digital Seeker
- Sprache
- Englisch
- Autor*innen
- Raj K. De Datta
- Erscheinungsdatum
- 2021
- Einband
- Hardcover
- ISBN10
- 0231202202
- ISBN13
- 9780231202206
- Reihe
- Schlagwörter
- Handel, Technologie
- Bewertung
- 4 von 5 Sternen
- Beschreibung
- Raj K. De Datta offers an actionable playbook for companies looking to deliver better digital experiences to their customers. He pinpoints the power of seeker-centric philosophy--asking not simply what does someone want, but why they want it--in order to achieve transformative results.