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Mikitani, founder of e-commerce giant Rakuten, has seen the next battleground in the Internet. Today's major e-commerce players are building borderless platforms that are overturning the brick-and-mortar model, and changing the way local businesses think. But is this good or bad?
Buchkauf
Marketplace 3.0, Hiroshi Mikitani
- Sprache
- Erscheinungsdatum
- 2013
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Marketplace 3.0
- Sprache
- Englisch
- Autor*innen
- Hiroshi Mikitani
- Verlag
- Macmillan
- Erscheinungsdatum
- 2013
- Einband
- Hardcover
- Seitenzahl
- 247
- ISBN10
- 0230342140
- ISBN13
- 9780230342149
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 3,45 von 5 Sternen
- Beschreibung
- Mikitani, founder of e-commerce giant Rakuten, has seen the next battleground in the Internet. Today's major e-commerce players are building borderless platforms that are overturning the brick-and-mortar model, and changing the way local businesses think. But is this good or bad?