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- 288 Seiten
- 11 Lesestunden
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"Based on extensive research and years of frontline work within corporations, valuation and strategy expert Martha Amram takes readers beyond the numbers, providing a new lens and a better vocabulary for envisioning, understanding, and valuing growth across a wide sweep of assets - from mature businesses to those being reshaped by intellectual property and e-commerce.". "Rigorous, yet easy to use, this approach allows managers to place diverse growth projects on a single "map" of value. This comparison enables them to better direct resources and attention to the most valuable projects."--BOOK JACKET.
Buchkauf
Value sweep : mapping corporate growth opportunities, Martha Amram
- Sprache
- Erscheinungsdatum
- 2002
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- (Hardcover)
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- Titel
- Value sweep : mapping corporate growth opportunities
- Sprache
- Englisch
- Autor*innen
- Martha Amram
- Verlag
- Harvard Business Press
- Erscheinungsdatum
- 2002
- Einband
- Hardcover
- Seitenzahl
- 288
- ISBN10
- 1578514584
- ISBN13
- 9781578514588
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Management & Personalverwaltung, Strategie
- Bewertung
- 4 von 5 Sternen
- Beschreibung
- "Based on extensive research and years of frontline work within corporations, valuation and strategy expert Martha Amram takes readers beyond the numbers, providing a new lens and a better vocabulary for envisioning, understanding, and valuing growth across a wide sweep of assets - from mature businesses to those being reshaped by intellectual property and e-commerce.". "Rigorous, yet easy to use, this approach allows managers to place diverse growth projects on a single "map" of value. This comparison enables them to better direct resources and attention to the most valuable projects."--BOOK JACKET.