PR 2.0 : new media, new tools, new audiences
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PR 2.0 is a combination of social media tools that are available to communications professionals for both large and small brands to use to reach influencers and consumer audiences directly.
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PR 2.0 : new media, new tools, new audiences, Deirdre Breakenridge
- Sprache
- Erscheinungsdatum
- 2010
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- Titel
- PR 2.0 : new media, new tools, new audiences
- Sprache
- Englisch
- Autor*innen
- Deirdre Breakenridge
- Verlag
- FT Press
- Erscheinungsdatum
- 2010
- ISBN10
- 0321510070
- ISBN13
- 9780321510075
- Kategorie
- Marketing & PR
- Beschreibung
- PR 2.0 is a combination of social media tools that are available to communications professionals for both large and small brands to use to reach influencers and consumer audiences directly.