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The author of Guerrilla PR offers a practical guide for business managers, providing strategies to identify and rectify the small problems that can and will sink your business, sharing case studies from such companies as McDonald's, K-Mart, and Google to outline an integrated approach to stimulating business growth and customer loyalty. 30,000 first printing.
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Broken Windows, Broken Business, Michael Levine
- Sprache
- Erscheinungsdatum
- 2005
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- Titel
- Broken Windows, Broken Business
- Sprache
- Englisch
- Autor*innen
- Michael Levine
- Verlag
- Grand Central Pub
- Verlag
- 2005
- Einband
- Hardcover mit Umschlag
- ISBN10
- 0446576786
- ISBN13
- 9780446576789
- Kategorie
- Persönlichkeitsentwicklung
- Beschreibung
- The author of Guerrilla PR offers a practical guide for business managers, providing strategies to identify and rectify the small problems that can and will sink your business, sharing case studies from such companies as McDonald's, K-Mart, and Google to outline an integrated approach to stimulating business growth and customer loyalty. 30,000 first printing.