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This handbook discusses how to market products and services effectively when starting and running your own business. It features practical text and advice with at-a-glance tip boxes, real-life case studies, questionnaires and checklists. The appendices offer country-specific information.
Buchkauf
Effective marketing, Peter Hingston
- Sprache
- Erscheinungsdatum
- 2001
- Einband
- (Hardcover)
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- Titel
- Effective marketing
- Sprache
- Englisch
- Autor*innen
- Peter Hingston
- Verlag
- Dorling Kindersley
- Erscheinungsdatum
- 2001
- Einband
- Hardcover
- Seitenzahl
- 192
- ISBN10
- 0751314129
- ISBN13
- 9780751314120
- Reihe
- Schlagwörter
- Handel, Marketing & PR
- Beschreibung
- This handbook discusses how to market products and services effectively when starting and running your own business. It features practical text and advice with at-a-glance tip boxes, real-life case studies, questionnaires and checklists. The appendices offer country-specific information.