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- 832 Seiten
- 30 Lesestunden
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For 2nd and 3rd year undergraduate and postgraduate students of International Marketing, this is a comprehensive text reflecting the needs of marketers and managers in the Asia Pacific region. A free copy of Fletcher & Perito, International Marketing - Information sources, is packaged with each text.
Buchkauf
International Marketing, Richard A. Fletcher, Linden Brown
- Sprache
- Erscheinungsdatum
- 2005
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- Titel
- International Marketing
- Untertitel
- An Asia-Pacific Perspective
- Sprache
- Englisch
- Autor*innen
- Richard A. Fletcher, Linden Brown
- Erscheinungsdatum
- 2005
- Seitenzahl
- 832
- ISBN10
- 0733970036
- ISBN13
- 9780733970030
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb, Marketing & PR
- Beschreibung
- For 2nd and 3rd year undergraduate and postgraduate students of International Marketing, this is a comprehensive text reflecting the needs of marketers and managers in the Asia Pacific region. A free copy of Fletcher & Perito, International Marketing - Information sources, is packaged with each text.