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Crowning the Customer

How to Become Customer-Driven

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Customer service is the new competitive business battleground. This book, by an internationally acclaimed entrepreneur, is a hands-on guide for people who run businesses or work in them, written in simple jargon-free style. Feargal Quinn explains: The 'Boomerang Principle' (bringing the customer back); How to get the feel of the market place; How to listen effectively to the customer; Customer panels; Why you should increase the number of complaints; How to introduce fun and surprise into business. An essential handbook for managers, company directors, employees and students.

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Crowning the Customer, Senator Feargal Quinn

Sprache
Erscheinungsdatum
2002
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Titel
Crowning the Customer
Untertitel
How to Become Customer-Driven
Sprache
Englisch
Erscheinungsdatum
2002
Einband
Paperback
Seitenzahl
160
ISBN10
0862787637
ISBN13
9780862787639
Reihe
Beschreibung
Customer service is the new competitive business battleground. This book, by an internationally acclaimed entrepreneur, is a hands-on guide for people who run businesses or work in them, written in simple jargon-free style. Feargal Quinn explains: The 'Boomerang Principle' (bringing the customer back); How to get the feel of the market place; How to listen effectively to the customer; Customer panels; Why you should increase the number of complaints; How to introduce fun and surprise into business. An essential handbook for managers, company directors, employees and students.