International Management: Managing Across Borders and Cultures, Text and Cases, Global Edition, Ninth Edition

Mehr zum Buch

Designed for courses in international business and management, this book offers a comprehensive exploration of global business practices. It emphasizes the complexities of managing across cultures, highlighting strategic approaches and real-world applications. The content is tailored for students and professionals seeking to understand the intricacies of international markets and the skills necessary for effective management in a diverse environment.