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- 384 Seiten
- 14 Lesestunden
Mehr zum Buch
An all-in-one resource on writing, organizing, and delivering Web contentAfter nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly integrated content attracts customers and keeps them coming back. Coauthored by a new media development expert and an award-winning writer, this book arms professionals with a complete blueprint and a set of best practices for writing, organizing, and delivering Web content. A one-stop resource for Webmasters, content developers, project managers, and editors, it covers all the bases-from key technical considerations to the principles of professional copywriting.Companion Web site includes resource listings and updates.
Buchkauf
Developing Online Content, Irene Hammerich, Claire Harrison
- Sprache
- Erscheinungsdatum
- 2002
- product-detail.submit-box.info.binding
- (Paperback),
- Buchzustand
- Gebraucht - Gut
- Preis
- € 9,99
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- Titel
- Developing Online Content
- Untertitel
- The Principles of Writing and Editing for the Web
- Sprache
- Englisch
- Autor*innen
- Irene Hammerich, Claire Harrison
- Verlag
- John Wiley & Sons Inc
- Erscheinungsdatum
- 2002
- Einband
- Paperback
- Seitenzahl
- 384
- ISBN10
- 0471146110
- ISBN13
- 9780471146117
- Reihe
- Schlagwörter
- Sachbücher, Technologie & Industrie, Computer & Internet, Internet, Urheberrecht
- Beschreibung
- An all-in-one resource on writing, organizing, and delivering Web contentAfter nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly integrated content attracts customers and keeps them coming back. Coauthored by a new media development expert and an award-winning writer, this book arms professionals with a complete blueprint and a set of best practices for writing, organizing, and delivering Web content. A one-stop resource for Webmasters, content developers, project managers, and editors, it covers all the bases-from key technical considerations to the principles of professional copywriting.Companion Web site includes resource listings and updates.