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Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.
Buchkauf
Strategy As Action, Curtis M. Grimm
- Sprache
- Erscheinungsdatum
- 2005
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Strategy As Action
- Untertitel
- Competitive Dynamics and Competitive Advantage
- Sprache
- Englisch
- Autor*innen
- Curtis M. Grimm
- Verlag
- Oxford University Press
- Erscheinungsdatum
- 2005
- Einband
- Hardcover
- Seitenzahl
- 288
- ISBN10
- 0195161440
- ISBN13
- 9780195161441
- Reihe
- Beschreibung
- Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.