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A/B Testing
The Most Powerful Way to Turn Clicks into Customers
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- 208 Seiten
- 8 Lesestunden
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How Your Business Can Use the Science That Helped Win the White House The average conversion rate the rate at which visitors convert into customers across the web is only 2%. That means it's likely that 98% of visitors to your website won't end up converting into customers. What's the solution? A/B testing.
Buchkauf
A/B Testing, Pete Koomen, Dan Siroker
- Sprache
- Erscheinungsdatum
- 2013
- Einband
- (Hardcover)
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- Titel
- A/B Testing
- Untertitel
- The Most Powerful Way to Turn Clicks into Customers
- Sprache
- Englisch
- Autor*innen
- Pete Koomen, Dan Siroker
- Verlag
- John Wiley & Sons Inc
- Erscheinungsdatum
- 2013
- Einband
- Hardcover
- Seitenzahl
- 208
- ISBN10
- 1118792416
- ISBN13
- 9781118792414
- Reihe
- Kategorien
- Schlagwörter
- Handel, USA, Technologie, Marketing & PR, Forschung
- Beschreibung
- How Your Business Can Use the Science That Helped Win the White House The average conversion rate the rate at which visitors convert into customers across the web is only 2%. That means it's likely that 98% of visitors to your website won't end up converting into customers. What's the solution? A/B testing.