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Business executive Scott McKain addresses the biggest obstacle to revenue for businesses in the twenty-first century-the disconnect between what customers seek and what organizations deliver. Drawing from his experience as Vice Chairman of a $100 million organization, McKain reveals how to provide a superior client experience and maintain customer loyalty.
Buchkauf
What Customers Really Want, Scott McKain
- Sprache
- Erscheinungsdatum
- 2006
- Einband
- (Paperback),
- Buchzustand
- Beschädigt
- Preis
- € 9,99
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- Titel
- What Customers Really Want
- Untertitel
- How to Bridge the Gap Between What Your Organization Offers and What Your Clients Crave
- Sprache
- Englisch
- Autor*innen
- Scott McKain
- Verlag
- Thomas Nelson Inc
- Erscheinungsdatum
- 2006
- Einband
- Paperback
- Seitenzahl
- 195
- ISBN10
- 0785288368
- ISBN13
- 9780785288367
- Reihe
- Schlagwörter
- Handel, Marketing & PR, Psychologische Aspekte, Konsumentenverhalten
- Beschreibung
- Business executive Scott McKain addresses the biggest obstacle to revenue for businesses in the twenty-first century-the disconnect between what customers seek and what organizations deliver. Drawing from his experience as Vice Chairman of a $100 million organization, McKain reveals how to provide a superior client experience and maintain customer loyalty.