Dieses Lehrbuch schafft es wie kein anderes, nicht nur den Stoff der Mikroökonomie anschaulich zu erklären, sondern auch die ökonomische Interpretation der Analyseergebnisse nachvollziehbar zu formulieren. Es ist an vielen Universitäten ein Standardwerk und wird oft zum Selbststudium empfohlen. Die logisch aufeinander aufbauenden Kapitel und das gelungene Seitenlayout mit zahlreichen Grafiken erleichtern dem Leser den Zugang zur Thematik. Ebenso werden aktuelle Anwendungen der Mikroökonomie (z. B. Auktionen, Informationstechnologie) theoretisch und praktisch dargestellt.
Hal Varian Bücher







Microeconomic Analysis, 3Rd Ed.
- 506 Seiten
- 18 Lesestunden
New chapters have been added on game theory, oligopoly, asset markets, and information economics. The rearrangement follows the model of Hal Varian's Intermediate.
Hal Varian's advanced level microeconomics textbook, suitable for third year or postgraduate students, now appears in a thoroughly revised third edition. It draws together material that has been scattered about in monographs, journal articles and other sources not easily accessible to students. It also contains a substantial number of examples and exercises - students who work through these will build up their competence in tackling the mathematical aspects of theory.
Focusing on the economic dynamics of information technology industries, this book explores the implications of high fixed costs, low marginal costs, significant switching costs, and strong network effects. Hal Varian presents foundational economic principles, while Joseph Farrell and Carl Shapiro analyze their influence on competition policy. This volume serves as an excellent introduction for students in economics, business strategy, law, and related fields, providing essential insights into the unique challenges and strategies within the IT sector.
Online zum Erfolg
- 430 Seiten
- 16 Lesestunden
The Economics of Information Technology
- 112 Seiten
- 4 Lesestunden
A concise and accessible review of some of the important economic factors affecting information technology industries.
Microeconomic Analysis has been a fixture of graduate programs in economics for fifteen years, providing unique authority, clarity, and breadth of coverage.
Renowned for its authoritative approach, this intermediate microeconomics text by Google's chief economist offers students enhanced learning tools. The latest editions feature Smartwork5, an online homework system included at no extra cost, allowing for interactive problem-solving. Additionally, students can benefit from vibrant four-color graphs and new animations that enrich the learning experience, making complex concepts more accessible and engaging.
Renowned for their clarity and depth, these intermediate microeconomics texts by Google's chief economist offer a comprehensive understanding of the subject. The latest editions feature enhanced learning tools, including Smartwork5, an online homework system available at no extra cost. Students will benefit from visually engaging four-colour graphs and new interactive animations, making complex concepts more accessible and engaging.

