The Brand Who Cried Wolf
- 224 Seiten
- 8 Lesestunden
PRAISE FOR THE BRAND WHO CRIED "WOLF" "Powerful brands command. Read this insightful book and allowScott to share how to make your brand stand out and deliver youbuckets of money!" Mark Victor Hansen, bestselling author of the ChickenSoup for the Soul(r) series "Deming's approach to branding is not about gimmicks.
