Philip J. Corr Reihenfolge der Bücher (Chronologisch)

The second edition of Behavioral Economics: The Basics, summarizes behavioral economics, which uses insights from the social sciences, especially psychology, to explain real-world economic behavior.

What is behavioral economics and why is it important? -- The ascent and dissent of economics -- Econ: homo economicus -- Human: more homer (simpson) than homo economicus -- Manners, monkeys and moods -- Nudge: whys, ways and weasels -- Sell! the commercial (and political) world of persuasion