John Fiske Bücher

A facsimile reprint of a rare antiquarian book, this edition preserves the original text while acknowledging potential imperfections due to its age, such as marks and flawed pages. The publication reflects a commitment to cultural preservation and accessibility, ensuring that important literary works remain available in high-quality, modern formats that honor their historical significance.

What is popular culture? How does it differ from mass culture? And what does popular "text" reveal about class, race, and gender dynamics in a society? In this bestselling work, Prof. Fiske takes a new approach to studying cultural artifacts.

The book offers tools and techniques for viewers to critically analyze television programs and the cultural context behind them. It empowers readers to delve deeper into media content, fostering a greater understanding of the societal influences that shape television. By engaging with the material, anyone with a TV can gain insights into both the programming and the broader cultural narratives it reflects.

Television is unique in its ability to produce so much pleasure for such a wide variety of people. This book looks at television's role as an agent of popular culture, and goes on to consider the relationship between this cultural dimension and television's status as a commodity of the cultural industries that are deeply inscribed with capitalism.

The second edition of this widely used introductory textbook updates the work to take accounts of developments in the last few years. John Fiske's study equips the reader with a range of methods of analysing examples of communication in our society, together with a critical awareness of the theories underpinning them. The reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes.

The Shelf2Life Colonial America (1492-1763) Collection is an intriguing set of pre-1923 volumes chronicling the people and events that shaped the United States in its early years.