The Membership Economy
Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
- 255 Seiten
- 9 Lesestunden
Reveals the membership business models of Netflix, Weight Watchers, and other industry giants - and how you can use them to lead your company to the top of the food chain. This book shows you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.