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Mark P. Taylor

    Makroökonomik
    Who Killed Category Management
    Culture Is Bad for You
    Arden
    Die kleine Farbpalette
    Grundzüge der Volkswirtschaftslehre
    • Grundzüge der Volkswirtschaftslehre

      • 1108 Seiten
      • 39 Lesestunden

      Warum beziehen Spitzensportler und Filmstars so hohe Gehälter? Warum sind Jobs in manchen Jahren schwer, in anderen Jahren relativ leicht zu finden? Wieso findet man in München so schwer erschwingliche Wohnungen? Wer produziert wo den iPod von Apple? Warum sind elektronische Produkte aus China so billig? Mankiws griffige Beispiele machen klar: Volkswirtschaft findet mitten im Leben statt . Das ebenso fundierte wie wirklichkeitsnahe Lehrbuch avancierte zum weltweiten Bestseller Klare Sprache Ausgereiftes didaktisches Konzept Volkswirtschaft in seiner anschaulichsten Form Die 5. Auflage wurde umfassend überarbeitet und um neue Inhalte erweitert. Zahlreiche Fallstudien und Anwendungen unterstützen eine optimale Vorbereitung.

      Grundzüge der Volkswirtschaftslehre
      4,0
    • Arden

      • 128 Seiten
      • 5 Lesestunden

      Focusing on the establishment of a unique utopian community, the book delves into the founding of Arden in 1900 by sculptor Frank Stephens and architect Will Price, inspired by Henry George's economic principles. Supported by philanthropist Joseph Fels, they created a vibrant colony in Delaware, drawing a diverse group of radicals and progressives, including notable figures like Upton Sinclair and Scott Nearing. Through photographs, it captures the early history of this little-known experiment in social reform and community living.

      Arden
      5,0
    • Culture Is Bad for You

      Inequality in the Cultural and Creative Industries, Revised and Updated Edition

      • 400 Seiten
      • 14 Lesestunden

      Focusing on the precarious state of art workers, this revised edition challenges the notion that culture is solely beneficial. It critiques the systemic exclusion of women, people of color, and working-class individuals in the UK’s cultural landscape, revealing that promises of inclusivity remain largely unfulfilled, especially post-COVID. The book argues that until inequalities in the workforce and audience are addressed, the true potential of culture to enrich society cannot be achieved, making a compelling case for the transformation of cultural and creative industries.

      Culture Is Bad for You
      3,5
    • Who Killed Category Management

      What Every Salesperson, Marketeer, Retailer and Shopper Needs to Know About Retail Shopper Management

      • 116 Seiten
      • 5 Lesestunden

      What is Who Killed Category Management about? Simply put, its about your future. Wealth, success and security. If you are in Retail, FMCG, or Manufacturing and want a job in 5 years you should read this book today! Our world is about to crumble. Never before has a Tornado of destruction this large touched down in the retail sector. It you think e-tailing is changing the face of traditional shopper behaviour you haven't seen anything yet. "Who Killed Category Management" is a sometimes funny and often challenging look at what success and failure looks like for satisfying tomorrows shoppers and consumers. It is what every Salesperson, Marketeer, and Retailer needs to know about Retail Shopper Management. It not only provides crucial insight into retailer manufacturer relationships it also adds value and highlights opportunities that can deliver a defensible strategy for success and, for some, millions of dollars in additional profit. It is not a traditional desert dry business encyclopaedia. Instead it takes you on several journeys so sit back and enjoy the ride.

      Who Killed Category Management
      3,0
    • Makroökonomik

      • 628 Seiten
      • 22 Lesestunden

      Die deutsche Ausgabe von N. Gregory Mankiws Einführung in die Makroökonomik hat sich an deutschen Hochschulen als Standard-Lehrbuch durchgesetzt. An dem bewährten Konzept, die Ausgabe an europäische bzw. deutsche Verhältnisse anzupassen, wurde auch in der 5., aktualisierten Auflage festgehalten, in deren Mittelpunkt die Wachstumstheorie steht. Darüber hinaus sind die aktuelle Forschung und die jüngsten wirtschaftspolitischen Entwicklungen berücksichtigt. So wird aufgezeigt, wie ein „bisschen Inflation“ der Schmierstoff für die Mechanik des Arbeitsmarkts sein kann, welche Auswirkungen Inflation und Arbeitslosigkeit auf das individuelle Wohlbefinden haben und welchen Einfluss psychologische Faktoren auf den gesamtwirtschaftlichen Konsum haben. Mit vielen prägnanten Fallstudien.

      Makroökonomik
      4,0
    • Culture is Bad for You

      • 280 Seiten
      • 10 Lesestunden

      The book demonstrates that cultural jobs are the preserve of the most privileged, a 'creative class' in society, and always have been: there was no golden age for social mobility in culture. It shows how women, people of colour, and those of working class origins are missing from key parts of the workforce and audience for culture. -- .

      Culture is Bad for You
      3,9
    • Principles of Microeconomics

      • 552 Seiten
      • 20 Lesestunden

      In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author's conversational writing style is superb for presenting the politics and science of economic theories to tomorrow's decision-makers. Because Mankiw wrote it for the students, the book stands out among all other principle texts by intriguing students to apply an economic way of thinking in their daily lives. Receiving such praise as "perhaps the best ever" textbook in economic principles, it's no wonder Mankiw's prize project has quickly become one of the most successful books ever to be published in the college marketplace.

      Principles of Microeconomics
      3,3