How to Run Seminars & Workshops

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Most new trainers and presenters excel in their subject matter but often struggle with effective delivery. For over a decade, Robert Jolles's guide has equipped tens of thousands with the skills to teach, engage, and inspire audiences in various settings. The updated Third Edition enhances this classic resource for anyone tasked with captivating an audience. Jolles, former head of Xerox's renowned "train the trainer" program, shares proven techniques for winning over listeners, maintaining their interest, conveying key information, and motivating them to take action. This guide serves both seasoned professionals seeking to elevate their seminar and workshop leadership and novices looking for a comprehensive self-teaching tool to build confidence and essential skills. It offers straightforward, trustworthy advice covering all aspects of professional training and speaking, including research and preparation, questioning techniques, pacing, visual aids, evaluation, and feedback. Key topics include creating a seminar business, recognizing diverse personalities, preparing for on-site training, maintaining audience engagement, utilizing the latest technology, providing feedback and coaching, presenting effectively, and developing a training staff. Trusted by thousands, this resource is essential for anyone committed to sharing knowledge and making a lasting impact.