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Exploring the pervasive influence of algorithms on modern life, this book delves into how curated choices shape our experiences, from urban design to entertainment. It questions the implications of having our preferences dictated by technology, challenging the concept of free will. Through a decade of research, the author investigates the resulting uniformity in aesthetics across both digital and physical realms, raising critical inquiries about the nature of choice, creativity, and the human condition in an increasingly algorithm-driven world.