Fashion, Identity, Image

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How has the fashion industry addressed non-binary identities at the turn of the millennium? This exploration delves into the industry's relationship with queer, trans, and aging individuals, examining whether it is supportive or exploitative. It investigates clothing, representation, identity, and body politics in British, European, and American culture from 1990 to 2020. The authors analyze intersectionality and inclusivity through significant fashion shows, such as Maria Grazia Chiuri's 'We Should All Be Feminists' for Dior and Alexander McQueen's 'The Widows of Culloden' collection, alongside the emergence of transgender models like Oslo Grace. Looking ahead, the text also considers the android as a transformative figure in Alessandro Michele's Gucci collection and the implications of an aging population, addressing themes of age and memory in works like Magali Nougarède's Crossing the Line and the evolving portrayal of pleasure and morality in fashion advertising since the 1990s. The book is structured into several chapters, each focusing on different aspects of fashion, identity, and societal change, ultimately questioning the balance between tokenism and authenticity in the industry.