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- 326 Seiten
- 12 Lesestunden
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The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
Buchkauf
101 Design Methods, Vijay Kumar
- Sprache
- Erscheinungsdatum
- 2012
- product-detail.submit-box.info.binding
- (Paperback)
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- Titel
- 101 Design Methods
- Sprache
- Englisch
- Autor*innen
- Vijay Kumar
- Verlag
- John Wiley & Sons Inc
- Erscheinungsdatum
- 2012
- Einband
- Paperback
- Seitenzahl
- 326
- ISBN10
- 1118083466
- ISBN13
- 9781118083468
- Reihe
- Schlagwörter
- Sachbücher, Sozialwissenschaften, Kunst & Kultur, Handel, Wirtschaft & Management, Psychologische Thematik, Handbücher und Anleitungen, Psychologie, Design, Management & Personalverwaltung, Marketing & Vertrieb, Kommunikation
- Bewertung
- 4,05 von 5 Sternen
- Beschreibung
- The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.