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International business

Environments and operations

Autor*innen

John D. Daniels

Buchbewertung

4,6(12)Abgeben

Parameter

810 Seiten
29 Lesestunden

Handel und Verkauf
Lehrbücher
Sachliteratur
Schule
Wirtschaft

Mehr zum Buch

For undergraduate and graduate courses in International Business, this ninth edition text thoroughly discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It features maps, strong opening and closing cases, and current examples.