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Guy Kawasaki, CEO of garage.com and former chief evangelist of Apple Computer, Inc., presents his manifesto for world-changing innovation, using his battle-tested lessons to help revolutionaries become visionaries. Create Like a God Turn conventional wisdom on its head-create revolutionary products and services by analyzing how to approach the problems at hand. Command Like a King Take charge and make tough, insightful, and strategic decisions-break down the barriers that prevent product adoption and avoid "death magnets" (the stupid mistakes just about everyone makes). Work Like a Slave Get ready for hard work, and lots of it. To go from revolutionary to visionary, you'll need to eat like a bird-relentlessly absorbing knowledge about your industry, customers, and competition--and poop like an elephant--spreading the large amount of information and knowledge that you've gained. Filled with insights from top innovators such as Amazon.com, Dell, Hallmark, and Gillette and rich with hands-on experience from the front lines of business, Rules for Revolutionaries will empower you--whether you're an entrepreneur, engineer, inventor, manager, or small business owner--to turn your dreams into reality, your reality into products, and your products into customer magnets.
Buchkauf
Rules For Revolutionaries, Guy Kawasaki, Michele Moreno
- Sprache
- Erscheinungsdatum
- 2000
- product-detail.submit-box.info.binding
- (Paperback),
- Buchzustand
- Gebraucht - Gut
- Preis
- € 2,49
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- Titel
- Rules For Revolutionaries
- Untertitel
- The Capitalist Manifesto for Creating and Marketing New Products and Services
- Sprache
- Englisch
- Autor*innen
- Guy Kawasaki, Michele Moreno
- Verlag
- HarperBusiness
- Erscheinungsdatum
- 2000
- Einband
- Paperback
- Seitenzahl
- 224
- ISBN10
- 088730995X
- ISBN13
- 9780887309953
- Reihe
- Schlagwörter
- Sachbücher, Handel, Lebenshilfe, Politik, Ökonomie, Management & Personalverwaltung, Führung, Unternehmertum, Marketing & PR, Kreativität, Ausbildung, Training, Entwicklung, Erfolg im Geschäft
- Beschreibung
- Guy Kawasaki, CEO of garage.com and former chief evangelist of Apple Computer, Inc., presents his manifesto for world-changing innovation, using his battle-tested lessons to help revolutionaries become visionaries. Create Like a God Turn conventional wisdom on its head-create revolutionary products and services by analyzing how to approach the problems at hand. Command Like a King Take charge and make tough, insightful, and strategic decisions-break down the barriers that prevent product adoption and avoid "death magnets" (the stupid mistakes just about everyone makes). Work Like a Slave Get ready for hard work, and lots of it. To go from revolutionary to visionary, you'll need to eat like a bird-relentlessly absorbing knowledge about your industry, customers, and competition--and poop like an elephant--spreading the large amount of information and knowledge that you've gained. Filled with insights from top innovators such as Amazon.com, Dell, Hallmark, and Gillette and rich with hands-on experience from the front lines of business, Rules for Revolutionaries will empower you--whether you're an entrepreneur, engineer, inventor, manager, or small business owner--to turn your dreams into reality, your reality into products, and your products into customer magnets.