Karen Dillon Reihenfolge der Bücher (Chronologisch)

Warum gelangen einige Länder zu Wohlstand, während andere in tiefer Armut verharren? Warum sind viele Länder heutzutage noch ärmer als in den 60ern? Und das, obwohl Milliarden an Spenden und Entwicklungshilfe geflossen sind. Gewohnt analytisch und mit scharfem Blick widmet sich Clayton M. Christensen genau diesen Fragen. Er untersucht, warum viele Investitionen in die wirtschaftliche Entwicklung eines Landes nicht den erwarteten Erfolg bringen, sondern die Probleme oft noch verschlimmern. Und er stellt seinen Ansatz zur Bekämpfung der globalen Armut vor: Unternehmertum und Innovationen. Richtig eingesetzt können sie Länder aus der Armut befreien und für nachhaltigen Wohlstand sorgen.

The foremost authority on innovation and growth presents a transformative guide for companies to shift from chance-driven innovation to creating products and services that customers are eager to buy at premium prices. How can businesses ensure growth and develop desirable products? Harvard Business School professor Clayton Christensen, known for his theory of disruptive innovation, provides answers through years of research. He challenges the long-held belief that understanding customers is key to innovation, asserting instead that customers "hire" products to fulfill specific jobs. Success in innovation stems from comprehending these customer jobs rather than merely understanding the customers themselves. This "Jobs to Be Done" approach is exemplified by leading companies and startups like Amazon, Intuit, Uber, Airbnb, and Chobani yogurt. However, the focus of this work is not on celebrating these successes but on predicting future ones. By grasping what drives customers to "hire" a product or service, businesses can enhance their innovation outcomes, crafting offerings that customers are willing to pay a premium for. This book outlines Christensen’s framework, detailing the theory's predictive nature, its real-world applications, and how to effectively leverage the insights it provides for sustainable growth.

Every organization has its share of political drama: Personalities clash. Agendas compete. Turf wars erupt. But you need to work productively with your colleagues-even the challenging ones-for the good of your organization and your career. This guide will teach you how to: Build relationships with difficult people, gain allies and increase your sphere of influence, wrangle resources, move up without alienating your colleagues, avoid power games and petty rivalries, and claim credit when it's due.

How do you lead a fulfilling life? That profound question animates this book of inspiration and insight from world-class business strategist and bestselling author of The Innovator's Dilemma, Clayton Christensen.