Swim with the Sharks Without Being Eaten Alive

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This comprehensive course on salesmanship, negotiation and management teaches you how to outsell, outmanage, outmotivate and outnegotiate your competition. "Swim With the Sharks" has won praise from a remarkable and diverse following, including Governor Mario Cuomo of New York, Gloria Steinem and Ted Koppel.Harvey MacKay, the man who built a multi-million dollar international envelope manufacturing company, now shares his winning techniques for professional and personal success. He offers an agenda for achievement through a series of "lessons" featuring the "Mackay 66" -- an in-depth customer profile designed to give you the edge -- and invaluable "quickies" on business and life -- "Make Your Decisions with Your Heart, and What You'll End Up with Is Heart Disease; " "How to Handle the Tough Prospect; " among many others. In bestselling tradition of Tom Peters, Donald Trump and Mark McCormack, here is sound advice for anyone who wants to be a winner in any field. "Swim With the Sharks" is the new "success" bible by the man Fortune magazine called "Mr. Make-Things-Happen."