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Examines the importance of marketing the twenty-first-century economy, explaining why it is important for businesses to develop a story about their product that will fit society's worldview and encourage people to buy one product over another identical product
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All Marketers are Liars, Seth Godin
- Sprache
- Erscheinungsdatum
- 2012
- Einband
- (Paperback),
- Buchzustand
- Gebraucht - Gut
- Preis
- € 3,59
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- Titel
- All Marketers are Liars
- Sprache
- Englisch
- Autor*innen
- Seth Godin
- Verlag
- Penguin
- Erscheinungsdatum
- 2012
- Einband
- Paperback
- Seitenzahl
- 240
- ISBN10
- 1591845335
- ISBN13
- 9781591845331
- Reihe
- Schlagwörter
- Handel, Psychologische Thematik
- Originaltitel
- All marketers are liars
- Bewertung
- 3,9 von 5 Sternen
- Beschreibung
- Examines the importance of marketing the twenty-first-century economy, explaining why it is important for businesses to develop a story about their product that will fit society's worldview and encourage people to buy one product over another identical product