Exploring corporate strategy : text and cases
- 733 Seiten
- 26 Lesestunden
Exploring Corporate Text and Cases [Import from Britian] [paperback] G. Johnson (Author), K. Scholes (Author) EUROPE'S BEST SELLING STRATEGY TEXT!
Patrick Regnér Reihenfolge der Bücher (Chronologisch)
Pearson Studium - Economic BWL: Strategisches Management
Mit eLearning-Zugang: Eine Einführung - 12., aktualisierte Auflage
- 704 Seiten
- 25 Lesestunden
"Exploring Strategy, 12th Edition" by Whittington et al. is a comprehensive introduction to strategic management, addressing key questions about organizational success, growth, and innovation. This updated edition includes case studies from notable companies and covers contemporary topics like business models and corporate governance, enhancing understanding for future managers.