Key account management : a complete action kit of tools & techniques for achieving profitable key supplier status
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CD-ROM contains: a KAM planning document and a software package for all-important key account identification and selection matrix described in Chapter 20.
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Key account management : a complete action kit of tools & techniques for achieving profitable key supplier status, Peter Cheverton
- Sprache
- Erscheinungsdatum
- 2001
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- Titel
- Key account management : a complete action kit of tools & techniques for achieving profitable key supplier status
- Sprache
- Englisch
- Autor*innen
- Peter Cheverton
- Verlag
- Kogan Page
- Erscheinungsdatum
- 2001
- ISBN10
- 074943595x
- ISBN13
- 9780749435950
- Kategorie
- Wirtschaft
- Beschreibung
- CD-ROM contains: a KAM planning document and a software package for all-important key account identification and selection matrix described in Chapter 20.