Carmine Gallo Bücher

**Die Erfolgsprinzipien des legendären Steve Jobs** Kaum eine andere Marke wird derart mit Innovation verbunden wie Apple. Wie viele andere Produkte gibt es schon, die ohne Rücksicht auf etwaige Fehler und den Preis bereits vor Erscheinen nachgefragt werden? Apple steht wie kein anderes Unternehmen für Innovationen — und maßgeblich verantwortlich dafür ist der sagenumwobene CEO Steve Jobs. Carmine Gallo hat die sieben Grundprinzipien herausgearbeitet, mit denen Steve Jobs zum innovativsten Unternehmer wurde: - Tue nur, was du liebst - Hinterlasse einen starken Eindruck - Schalte deinen Verstand auf Vollgas - Verkaufe Träume, nicht Produkte - Sag nein zu 1000 Dingen - Sorge für verrückte, großartige Erlebnisse - Beherrsche deine Botschaft Für alle, die wissen wollen, was perfekte Innovation und absolute Kreativität ausmacht — und diese selbst anstreben.

Die Kultpräsentationen des iGod In Jeans und schwarzem Rolli betritt er stets die Bühne – und doch sorgen seine Präsentationen immer wieder für Schlagzeilen. Steve Jobs hat mit seinen beeindruckenden Darbietungen neue Standards gesetzt. Grund genug für Carmine Gallo, erstmals die Techniken genau zu analysieren und zu zeigen, wie Jobs seine Präsentationen zu einem Erlebnis für jeden Zuschauer macht. Die Produktpräsentationen von Steve Jobs sind legendär – nicht nur wegen der Produkte, sondern vor allem wegen der meisterlichen Vortragsart des Apple-Chefs. Zum ersten Mal erklärt nun Carmine Gallo, was das Besondere an Jobs’ Präsentationen ist, und entschlüsselt die Erfolgsgeheimnisse. Schritt für Schritt veranschaulicht Gallo den Weg zur gelungenen Präsentation, vom Erzählen der Geschichte über die Planung des Events bis hin zum Üben der perfekten Vorführung. Ganz gleich, ob als Chef eines Unternehmens, als Unternehmer auf Investorensuche, als Verkaufsprofi oder Lehrer – von Steve Jobs kann jeder etwas lernen. Durch zahlreiche Beispiele und viele Tipps lernt jeder, Ideen gekonnt zu präsentieren und das Publikum zu begeistern. Und Sie erfahren, warum schwarze Pullis, Jeans und Laufschuhe für Steve Jobs goldrichtig waren, für Sie aber eher kontraproduktiv wären.

Präsentationen haben durch den Aufschwung der TED-Talks eine völlig neue Definition erfahren – die Online-Vorträge sind inzwischen zur Königsdisziplin des Vortrags und zum Vorbild für Redner auf der ganzen Welt geworden. Die immer beliebteren TED-Talks revolutionierten die Welt der Vorträge. Der Kommunikationsexperte Carmine Gallo analysierte Hunderte der besten TED-Talks und interviewte die bekanntesten und beliebtesten Redner wie Steve Jobs, Bill Gates und Bono, um die grundlegenden Regeln und Geheimnisse eines erfolgreichen TED-Vortrags herauszufinden. Gallo enthüllt in seinem Buch die Regeln, mit denen nicht nur TED-Talks garantiert zu einem vollen Erfolg werden!

From the bestselling author of Talk Like Ted - how to get to master the art of persuasion. 'An easy-to-read and practical journey through personal development, plus tips on structuring the storytelling that is still considered key to connecting with other people and, crucially, with customers and investors in business.' Financial Times (Business Book of the Month) Ideas don't sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn't good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a soft skill - it is the human edge that will make you unstoppable, irresistible, and irreplaceable - earning you that perfect rating, that fifth star. In Five Stars, you will learn: -The one skill billionaire Warren Buffett says will raise your value by 50 percent. -Why your job might fall into a category where 75 percent or more of your income relies on your ability to sell your idea. -How Airbnb's founders follow a classic 3-part formula shared by successful Hollywood movies. -Why you should speak in third-grade language to persuade adult listeners. -The one brain hack Steve Jobs, Leonardo da Vinci, and Picasso used to unlock their best ideas. In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle's formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable - not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams. In the knowledge age - the information economy - you are only as valuable as your ideas. Five Stars is a book to help you bridge the gap between mediocrity and exceptionality, and gain your competitive edge in the age of automation.

Praise for THE APPLE EXPERIENCE "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience."--Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actionsand former chief evangelist of Apple "Carmine Gallo explains beautifully and simply just what makes the Apple retail experience so successful. No matter what kind of business you are in, there are insanely valuable lessons in this book!" --Garr Reynolds, best-selling author of Presentation Zenand The Naked Presenter " The Apple Experienceisn't just for retailers. It applies to any business that involves people. At its core, this book is not about Apple. It's about delivering the best experience possible." --Tony Hsieh, New York Timesbestselling author of Delivering Happinessand CEO of Zappos.com, Inc. "An exciting resource

The communication and leadership secrets of Jeff Bezos and how to master them, from the bestselling author of Talk Like Ted .Jeff Bezos is a dreamer who turned a bold idea into the world’s most influential company, a brand that likely touches your life every day. As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch, and present. He created a scalable model that grew from a small team in a Seattle garage to one of the world’s largest employers.The Bezos Blueprint by Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon’s astonishing growth. As one of the most innovative and visionary entrepreneurs of our time, Bezos reimagined the way leaders write, speak, and motivate teams and customers.The communication tools Bezos created are so effective that former Amazonians who worked directly with Bezos adopted them as blueprints to start their own companies. Now, these tools are available to you.

How did an American immigrant without a college education go from Venice Beach T-shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics?They told brilliant stories.Whether your goal is to sell, educate, fundraise or entertain, your story is your most valuable asset: 'a strategic tool with irresistible power', according to the New York Times. Stories inspire; they persuade; they galvanize movements and actuate global change. A well-told story hits you like a punch to the gut; it triggers the light-bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; The Storyteller's Secret teaches you how to craft your most powerful delivery ever.In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionize the way people think and spur them to chase their dreams. Isn't it time you shared yours?

From the cover: Ideas don't sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn't good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill--it is the human edge that will make you unstoppable, irresistible, and irreplaceable--earning you that perfect rating, that fifth star

In this book, bestselling author Carmine Gallo reveals the qualities that make the Apple co-founder Steve Jobs the most innovative leader in business today. Each principle is backed with research, quotes, and first-person interviews with experts and business leaders, as well as specific ideas for applying those principles to every business, large or small

Based on author Carmine Gallo's career as a Fortune 500 communications coach and Emmy Award-winning television journalist, 10 Simple Secrets of the World's Greatest Communicators has been updated and revised to show business people how to achieve their personal and professional goals by mastering the ten simple secrets used by the world's greatest business communicators. The book offers techniques and proven tips that explain how these successful communicators connect with audiences who demand passion, inspiration, preparation, clarity, brevity, command presence, and simplicity, all delivered in a visually compelling package.