Geschäftsmodelle erfolgreich umgestalten und für das digitale Zeitalter anpassen Neue Geschäftsstrategien entwickeln in fünf Bereichen: Kunden, Wettbewerb, Daten, Innovation und Wertschöpfung Zahlreiche praktische Frameworks und Planungstools Jedes Unternehmen, das vor dem Aufkommen des Internets gegründet wurde, steht heute vor derselben grossen Herausforderung: Wie lässt sich das bisherige Geschäftsmodell so transformieren, dass es in einer digitalen Wirtschaftswelt wettbewerbsfähig bleibt? David L. Rogers, weltweit anerkannter Experte für digitale Strategien, zeigt auf, dass es bei der digitalen Transformation nicht um Technologie geht, sondern vielmehr um ein Umdenken hinsichtlich Ihrer Geschäftsstrategien. Auf der Grundlage seiner Erfahrungen als Berater für Unternehmer und Führungskräfte aus aller Welt erläutert Rogers in diesem Buch, wie Unternehmen aus der vordigitalen Zeit ihre Geschäftsmodelle erfolgreich umgestalten und die neuen Möglichkeiten der digitalen Welt für sich erschliessen können. Dafür beschreibt Rogers praxisnah, inwiefern traditionelle Unternehmen ihre Geschäftsstrategien in fünf wesentlichen Domänen überdenken müssen und wie sich dafür neue Konzepte entwickeln lassen: Kunden, Wettbewerb, Daten, Innovation und Wertschöpfung. (Quelle: www.buch.ch)
David L. Rogers Bücher






Back to Life
- 224 Seiten
- 8 Lesestunden
Back pain is very hard (often impossible) to diagnose and to specify, hence heavy painkillers are thrown at people. This title offers a new way of dealing with back pain: understand the psychology of pain; debunk the myths; find the source of your pain; manage your pain - including all the emotions and anxiety that go with it; and more.
The Digital Transformation Playbook
- 278 Seiten
- 10 Lesestunden
A practical action plan for businesses seeking to adapt and grow in today's digital market.
Shows business owners and company leaders how to think strategically about customer networks and harness their power to create new opportunities for any organization. This title shows how any organization can apply the five strategies to meet its own key business objectives.
The Network Is Your Customer
- 336 Seiten
- 12 Lesestunden
Whether shoppers, charitable donors, or election voters, today's customers are harnessing digital tools to connect to, communicate with, and contribute to businesses. This book shows business owners and company leaders how to think strategically about customer networks and harness their power to create new opportunities for any organization.
Top Secret
- 301 Seiten
- 11 Lesestunden
Explores the scientific and technological contributions of various Fellows of Great Britain's Royal Society Council during World War I.
Undoubtedly, the Second World War was one of the darkest periods of history. With untold losses and countless with physical and mental scars, there was little to celebrate except the relief of closure. Yet what happened once the noise of the shelling subsided and the smoke dissipated? Certainly, late 1940s peacetime Britain was far from easy. Unemployment, power cuts, rationing, national service etc. were difficult to deal with, especially taking into account the physical nature of even some of the most basic tasks. As thoughts turned to recovery of such issues as the economy and unemployment, there was still a need to maintain the Services to such a level that they could provide a peacetime presence in the Rhine area, for example. Of course there were individuals conscripted during the war who were needed for some of the physical rebuilding programmes, the release of whom required national service from the next generation of young men and women. The coal industry needed its men back in the mines, for example. The call up to national service and demobilisation led to a steady stream of young men and women needing either training or an occupation in civvy street. This was at a time when Service numbers needed to be reduced! A difficult balancing act to say the least. The longer term issues of the day are still casting shadows - even now in the 21st century. For example, some of the concepts in the Education Act of 1944 are still used today and nationalisation of our transport infrastructure continues to be debated. Not forgetting of course that the Welfare State and the National Health Service were founded in the immediate post war years. Although undergoing evolution with time, the basic tenants of their foundation are as relevant today as they always were. There is one legacy of the Second World War which has mushroomed into a world-wide phenomenon, that of the Paralympic Games. Rehabilitating returning Service personnel with spinal injuries often led to little by way of an active life. The work of Sir Ludwig Guttmann FRS, that of using sport as a means of effecting rehabilitation, has led to treatments beyond expectations
Examines the preparations for defending Britain during World War II.