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Matthew T Carrano

    Invisible Things
    No Ordinary Day
    Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    How Hitchens Can Save the Left
    • How Hitchens Can Save the Left

      • 424 Seiten
      • 15 Lesestunden
      4,3(66)Abgeben

      "Christopher Hitchens was for many years considered one of the fiercest and most eloquent left-wing polemicists in the world. But on much of today's left, he's remembered as a defector, a warmonger, and a sellout-a supporter of the wars in Afghanistan and Iraq who traded his left-wing principles for neoconservatism after the September 11 attacks. In How Hitchens Can Save the Left, Matt Johnson argues that this easy narrative gets Hitchens exactly wrong. Hitchens was a lifelong champion of free inquiry, humanism, and universal liberal values. He was an internationalist who believed all people should have the liberty to speak and write openly, to be free of authoritarian domination, and to escape the arbitrary constraints of tribe, faith, and nation. He was a figure of the Enlightenment and a man of the left until the very end, and his example has never been more important. Over the past several years, the liberal foundations of democratic societies have been showing signs of structural decay. On the right, nationalism and authoritarianism have been revived on both sides of the Atlantic. On the left, many activists and intellectuals have become obsessed with a reductive and censorious brand of identity politics, as well as the conviction that their own liberal democratic societies are institutionally racist, exploitative, and imperialistic. Across the democratic world, free speech, individual rights, and other basic liberal values are losing their power to inspire. Hitchens's case for universal Enlightenment principles won't just help genuine liberals mount a resistance to the emerging illiberal orthodoxies on the left and the right. It will also remind us how to think and speak fearlessly in defense of those principles"-- Provided by publisher

      How Hitchens Can Save the Left
    • Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale?You may not be aware of these details, yet they’ve been influencing you all along.Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.With eye-opening science, engaging stories, and fascinating real-world examples, neuroscientist Matt Johnson and marketer Prince Ghuman dive deep into the surprising relationship between brains and brands. In Blindsight, they showcase how marketing taps every aspect of our mental lives, covering the neuroscience of pain and pleasure, emotion and logic, fear and safety, attention and addiction, and much more.We like to think of ourselves as independent actors in control of our decisions, but the truth is far more complicated. Blindsight will give you the ability to see the unseeable when it comes to marketing, so that you can consume on your own terms. On the surface, you will learn how the brain works and how brands design for it. But peel back a layer, and you’ll find a sharper image of your psychology, reflected in your consumer behavior.This book will change the way you view not just branding, but yourself, too.

      Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    • 'All the ingredients of a Le Carre novel, only it's real' - Matthew Hall, crimewriter and screenwriter (Keeping Faith)

      No Ordinary Day
    • The Delany, captained by the swashbuckling Bob, is orbiting Europa, studying its atmosphere, but the ship is divided into two factions. The "Bobs," loyal to their vain captain, clash with crew members Dwayne and Nalani, who are focused on the moon's surface. Dwayne and Nalani make a groundbreaking discovery when a drone captures images of a seemingly normal American city encased in a dome with a crack. As the crew investigates, they are drawn into New Roanoke, a city inhabited by generations of UFO abductees, reflecting a distorted version of American society. They find themselves amidst an election that could determine whether the residents should return to Earth. The dome's crack threatens to collapse, and the inhabitants face terror from "invisible things" that torment them, raising the central mystery of their existence. Through Nalani's journey in this mirrored world, the narrative explores polarized politics, existential dilemmas, and environmental concerns that resonate with our own reality. The fate of New Roanoke hangs in the balance, prompting questions about survival and the nature of their society.

      Invisible Things