Kari Molvar Bücher

In recent years, the beauty industry has shifted the conversation towards the individual in a way it hasn’t done before. While people, and women in particular, have historically been enticed into this industry to achieve rather rigid ideals set by society, the current conversations brands and consumers are establishing embrace individuality and celebrate identity. From using makeup as a means to challenge gender, to the link between hairstyling and community-building, or the rituals of skincare as a form of self-care, we are rediscovering beauty as a way of defining who we are and what we value. The New Beauty explores this shift from historical, scientific and journalistic perspectives, in a title that will not only appeal to industry insiders, but also to all those readers with an interest in feeling well in their own skin – and letting the world know.

A showcase of the current culture and architecture, protagonists and ideas, and treatments and aims of twenty-first-century wellbeing. One of life's greatest pleasures is a day spent rejuvenating the body and nourishing the spirit. Humans have practiced self-care for centuries—in the sweat lodges of the American Southwest, Roman baths, the hammams of the Ottoman Empire, Japanese onsens, and Finnish saunas. Today, a new interest in self-care is redefining how we accomplish wellness, and there have never been more options. In our increasingly switched-on lives, a growing industry of highly choreographed experiences is geared to help us switch off. Be Well is a journey around the world’s most extraordinary spaces for achieving this, looking at the innovative practices they offer and how to carry them into everyday life.

Un nouveau regard sur la beauté, ses canons, ses modes et son expression.Après des siècles de « normes » esthétiques imposées, l’époque est à la beauté singulière. Les marques autant que les consommateurs font aujourd’hui la part belle à l’originalité, à l’individualité, aux différences.Comment les tabous d’hier sont-ils devenus les sources d’inspiration d’aujourd’hui ? Abolir les frontières entre les genres, réhabiliter les poils, les formes ou encore les odeurs, démystifier le désir féminin… La liste est longue, et les idées sans fin ! De la pointe des sourcils jusqu’au bout des ongles, l’univers de la beauté et de la mode se fait terrain de jeu, quand il ne devient pas manifeste politique.Kari Molvar, journaliste publiée chez Vogue , au New York Times Style Magazine et chez Forbes , retrace cette formidable révolution par une approche à la fois historique, scientifique et journalistique dans ce livre à l’iconographie riche et haute en couleurs !« Aujourd’hui, il ne s’agit plus de se conformer à un quelconque idéal,mais de raconter sa propre histoire à travers son apparence. »