Future Viability, Business Models, and Values

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This book challenges traditional economic models and business education focused on scarcity, competition, growth, and yield. It deconstructs the acceleration spiral created by technological shifts in global markets, leading to disruption, concentration, and the erosion of human and natural resources. The analysis reveals that once-successful business models now face existential risks. It embeds its argument in the impact of technological change on strategy, examining the rationality of the strategy-building process and contrasting revenue with responsibility in strategic concepts. Central chapters explore consciousness-driven business models and value-added strategies for future awareness markets, emphasizing their effects on team excellence and resource management. The book advocates for corporations as ecosystems that nurture resources instead of exploiting them, aiming to define viable future business models. The overarching theme is the paradigm of ethicology, which seeks to replace competition and scarcity with strategies centered on resource creation, value cycles, and symbiosis. Esteemed voices highlight the book's potential to provoke new thinking and rethink the principles of a globalized economy, offering powerful arguments and practical guidance for sustainable business practices.