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Doing Business with China: The Irish Advantage and Challenge

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DOING BUSINESS WITH CHINA: THE IRISH ADVANTAGE AND CHALLENGE emphasises Ireland's favourable conditions for developing business links with China. Ireland and China share similar socio-cultural traditions, and Irish people appear to be able to negotiate between Western and Chinese cultures - perhaps why they have tended to succeed in China.

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ISBN
9781781192498

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2016, paperback

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