Perfecting Your Pitch

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“Advice from Ron Shapiro ismoney in the bank.” —Ann Curry From asking for a raise to ending a relationship, success is predicated on planned, effective communication. Yet most people fail to properly prepare their message. A veteran sports agent and expert consultant, Ronald M. Shapiro has spent years developing and honing his negotiation techniques. Now, he shares the bulletproof system of scripting he calls the Three D’s: Draft, Devil’s Advocate, Deliver. Illustrated with fascinating real-life stories and helpful sample scripts, Perfecting Your Pitch shows readers how to leverage words—and achieve results. Like Getting to Yes, Shapiro’s invaluable guide will be a category staple for years to come.