The Rise of the Masses

Mehr zum Buch

Exploring the dynamics of spontaneous mass movements, Benjamin Abrams analyzes the unprecedented participation in protests following the deaths of George Floyd and others. He introduces Affinity Convergence Theory, which posits that individuals mobilize when a movement resonates with their existing beliefs and when social conditions facilitate involvement. By examining historical events like the Arab Spring and the French Revolution, Abrams offers new insights into collective behavior and predicts future movements, highlighting the structural and personal factors that drive protest participation.