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Small Businesses and Effective ICT
Stories and Practical Insights
Autoren
196 Seiten
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The book explores the adoption and use of ICT among various types of users, categorizing them into leaders, typical users, and late adopters. It utilizes a re-formulated LIASE framework to present findings, focusing on areas such as ICT literacy. Through extensive research, it highlights the differences in ICT engagement and offers insights into how small businesses can enhance their effectiveness through improved technology use. The study aims to provide practical guidance for better ICT integration in business practices.
Buchvariante
2019, paperback
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