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The Belief Economy emphasizes the importance of aligning your brand with the values and concerns of socially conscious consumers. It advocates for a deeper connection that goes beyond traditional sales tactics, encouraging businesses to address real-life problems and stand for meaningful beliefs. This approach aims to resonate with the next generation of customers, fostering passionate engagement and loyalty by genuinely caring about their needs and perspectives.
Buchkauf
The Belief Economy, David Baldwin
- Sprache
- Erscheinungsdatum
- 2017
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- Titel
- The Belief Economy
- Untertitel
- How to Give a Damn, Stop Selling, and Create Buy-In
- Sprache
- Englisch
- Autor*innen
- David Baldwin
- Verlag
- Lioncrest Publishing
- Verlag
- 2017
- Einband
- Hardcover mit Umschlag
- Seitenzahl
- 210
- ISBN13
- 9781619618039
- Kategorie
- Wirtschaft
- Beschreibung
- The Belief Economy emphasizes the importance of aligning your brand with the values and concerns of socially conscious consumers. It advocates for a deeper connection that goes beyond traditional sales tactics, encouraging businesses to address real-life problems and stand for meaningful beliefs. This approach aims to resonate with the next generation of customers, fostering passionate engagement and loyalty by genuinely caring about their needs and perspectives.