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Ethics in Advertising

Making the case for doing the right thing

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  • 102 Seiten
  • 4 Lesestunden

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Focusing on ethical advertising practices, this book offers a thorough examination of the rules and principles that govern the field. Through extensive research, case studies, and expert insights, it highlights the significance of advertising ethics for both consumers and professionals. The comprehensive overview aims to educate students and practitioners on the critical role of ethical considerations in advertising.

Publikation

Buchkauf

Ethics in Advertising, Wally Snyder

Sprache
Erscheinungsdatum
2016
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(Paperback)
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  • Gratis Versand in ganz Österreich

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