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e-Economy

Rhetoric or Business Reality?

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Seitenzahl: 248 Seiten
Lesezeit: 9 Stunden

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The book critically examines the shift from the initial excitement of the network economy to a more skeptical view of information and communication technology (ICT) as a driver of innovative business models. It encourages reflection on the previous e-economy hype and suggests a forward-looking perspective that embraces more realistic opportunities in the digital landscape. Through this analysis, it aims to guide readers toward understanding the true potential of ICT in shaping future business practices.

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e-Economy, Leslie Budd, Bethany Campbell

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Erscheinungsdatum: 2004
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Titel: e-Economy
Untertitel: Rhetoric or Business Reality?
Sprache: Englisch
Autor*innen: Leslie Budd, Bethany Campbell
Verlag: Taylor & Francis Ltd (Sales)
Erscheinungsdatum: 2004
Einband: Hardcover
Seitenzahl: 248
ISBN13: 9780415339544
Schlagwörter: Wirtschaft, Politikwissenschaft
Beschreibung: The book critically examines the shift from the initial excitement of the network economy to a more skeptical view of information and communication technology (ICT) as a driver of innovative business models. It encourages reflection on the previous e-economy hype and suggests a forward-looking perspective that embraces more realistic opportunities in the digital landscape. Through this analysis, it aims to guide readers toward understanding the true potential of ICT in shaping future business practices.