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Doing Research in Business and Management

Autoren

280 Seiten

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The book offers a comprehensive guide to research methods in business management, presenting fundamental principles in an accessible manner. It covers the entire research process, from crafting a research proposal to executing a complete project. This resource is designed to support students in understanding and applying various research techniques effectively.

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ISBN
9781292133522

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Buchvariante

2017, paperback

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