Methods of Equity Financing - Methoden der Eigenkapitalfinanzierung

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The paper explores the impact of the European economic and monetary union and the Euro's introduction on market globalization. It highlights the increased competition faced by companies due to the removal of trade barriers, while also presenting opportunities for growth. A key focus is the necessity for businesses to maintain liquidity, especially in challenging economic conditions, emphasizing the importance of effective financing and financial planning to meet short-term obligations.