Research Methods for Managerial decisions

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Effective managerial decisions rely on scientific research, which is a systematic and objective inquiry aimed at solving specific problems. This methodical approach involves identifying issues, gathering data, and analyzing it to draw reliable conclusions, contrasting with decisions based on intuition or experience. By focusing on both basic and applied research, managers can pinpoint critical factors requiring attention, ensuring that their decision-making process is grounded in objective analysis rather than subjective judgment.