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Cult of Analytics

Data analytics for marketing

Autor*innen

Steve Jackson

Parameter

202 Seiten
8 Lesestunden

Informatik & Programmierung
Marketing & PR
Wirtschaft

Mehr zum Buch

The updated edition of Cult of Analytics offers comprehensive insights into the latest developments in Google Analytics, Facebook Analytics, and Twitter Insights, equipping readers with essential tools for effective data analysis. It features expanded content, including practical exercises, new case studies, and an extensive bibliography, making it an invaluable resource for students and educators alike.