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Focusing on the voices of its employees, this book offers a detailed exploration of an airline that revolutionized the industry with its no-frills business model and unique corporate culture. It highlights the strategies and philosophies that contributed to the airline's remarkable success, providing insights into how it reshaped customer expectations and industry standards.
Buchkauf
Southwest Airlines, Chris Lauer
- Sprache
- Erscheinungsdatum
- 2010
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Southwest Airlines
- Sprache
- Englisch
- Autor*innen
- Chris Lauer
- Verlag
- Greenwood
- Erscheinungsdatum
- 2010
- Einband
- Hardcover
- Seitenzahl
- 208
- ISBN13
- 9780313378638
- Kategorie
- Wirtschaft
- Beschreibung
- Focusing on the voices of its employees, this book offers a detailed exploration of an airline that revolutionized the industry with its no-frills business model and unique corporate culture. It highlights the strategies and philosophies that contributed to the airline's remarkable success, providing insights into how it reshaped customer expectations and industry standards.