Das Buch ist derzeit nicht auf Lager
Mehr zum Buch
Success in the media business hinges on creativity, innovation, and performance, but also demands a solid grasp of management principles. This book distills key elements of a business school curriculum, applying them specifically to the media, media-tech, and digital sectors. Each chapter addresses essential management functions in an accessible manner, ensuring readers can comprehend and utilize these concepts without jargon or technical language. It's an invaluable resource for anyone looking to thrive in the evolving media landscape.
Buchkauf
Managing Media and Digital Organizations, Eli M. Noam
- Sprache
- Erscheinungsdatum
- 2019
- product-detail.submit-box.info.binding
- (Hardcover)
Wir benachrichtigen dich per E-Mail.
Lieferung
Zahlungsmethoden
Feedback senden
- Titel
- Managing Media and Digital Organizations
- Sprache
- Englisch
- Autor*innen
- Eli M. Noam
- Verlag
- Springer, Berlin
- Erscheinungsdatum
- 2019
- Einband
- Hardcover
- Seitenzahl
- 687
- ISBN13
- 9783319712871
- Kategorie
- Sozialwissenschaften, Wirtschaft
- Beschreibung
- Success in the media business hinges on creativity, innovation, and performance, but also demands a solid grasp of management principles. This book distills key elements of a business school curriculum, applying them specifically to the media, media-tech, and digital sectors. Each chapter addresses essential management functions in an accessible manner, ensuring readers can comprehend and utilize these concepts without jargon or technical language. It's an invaluable resource for anyone looking to thrive in the evolving media landscape.