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Free Ride
How Digital Parasites Are Destroying the Culture Business, and How the Culture Business Can Fight Back
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The decline of the newspaper, music, and film industries is traced back to the impact of technology, which attracted customers with free alternatives. Business journalist Robert Levine explores strategies for these industries to regain their financial footing and adapt to the digital landscape. Through analysis and insights, he offers a roadmap for revitalization in an era where traditional revenue models have been disrupted.
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Free Ride, Robert V. Levine
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- Erscheinungsdatum
- 2012
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- (Paperback)
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