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This title seeks to provide a suitably consistant appraisal of the ever-expanding world of marketing communications. The two main themes running through the text concern relationship marketing and integrated communications.
Buchkauf
Simply Marketing Communications, Chris Fill
- Sprache
- Erscheinungsdatum
- 2006,
- Buchzustand
- Gut
- Preis
- € 1,55
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- Titel
- Simply Marketing Communications
- Sprache
- Englisch
- Autor*innen
- Chris Fill
- Verlag
- Pearson Education
- Verlag
- 2006
- ISBN10
- 0273704052
- ISBN13
- 9780273704058
- Kategorie
- Wirtschaft
- Beschreibung
- This title seeks to provide a suitably consistant appraisal of the ever-expanding world of marketing communications. The two main themes running through the text concern relationship marketing and integrated communications.